Nissan goes social with online car-sharing scheme

November 10, 2016

Nissan has announced a digital-first that it claims will ‘transform the traditional car-sharing industry’.

The scheme will allow anyone to part-own a new Nissan Micra by using social networking to match buyers with similar profiles.

This will build ‘car-sharing communities’ that will bring together people in the same area with the same car-driving needs.

Bespoke invoicing will then charge people a proportion of the vehicle cost based on their share of car usage, including insurance and servicing. Communities will need to agree upon an annual mileage limit of 15,000 km.

Nissan chairman Carlos Ghosn said: ‘We are moving toward  a future where car usage may be more flexible, social and shared. At Nissan, we are pioneering new ways to allow drivers to enjoy the freedom and financial benefits of shared car ownership.’

The scheme will launch in Paris by the end of 2016 , with cars on the road by April 2017.

A critical part of the service is a smartphone-based car key. Drivers use an app to connect to a ‘smart key box’ on the car’s dashboard that allows users to unlock the car with their own unique code and then start the engine with just their smartphone.

Smartphone keys are becoming more popular, with Volvo launching a car that can be unlocked using an app, so owners can allow other people access without sharing the key.

More about car sharing...

Also in News & Insights

UPDATE: News & Insights have moved to the Autovista Group website

March 31, 2017

Our regular automotive industry News & Insights are no longer being published on the Autovista Group Market Reports website.

Instead, you can now find the latest updates at our central Autovista Group website, home to our pan-European brands including Autovista, Eurotax, Glass's and Schwacke.

To stay up to date with rapidly changing market trends, we recommend signing up to our free Autovista Group Daily Brief which delivers our daily news stories directly to your inbox.

You can still find our in depth market reports here on the Autovista Group Market Reports site. Keep checking back as we have an exciting new report due to be launched shortly!

PSA to boost UK presence in the event of a ‘hard Brexit'

March 08, 2017

UK sales flat despite upcoming road tax hike, diesel demand plummets

March 08, 2017

UK new car registrations fell annually by 0.3% in February to 83,115 units according to the SMMT, driven down by weaker demand from individuals and companies. More noticeable, however, was the 9.2% drop in demand for diesels compared to February 2016, a steeper drop than the decline in Germany...