German trend for increasingly powerful cars continues

October 25, 2016

Despite the Dieselgate crisis buffeting the German automotive sector and the introduction of generous government incentives, electric vehicle (EV) demand has failed to take off. Furthermore, the findings of a new study by Ferdinand Dudenhöffer of the Centre for Automotive Research at the University of Duisburg-Essen reveal that the established trend for more powerful cars has not been derailed and ‘Germans remain intoxicated by horsepower’. Mr Dudenhöffer has calculated that between January and September 2016, even diesel cars sold had an average power output of 163PS, compared to an average of 160PS for the whole of 2015. For petrol cars, average output has climbed from 129PS in 2015 to 135PS in the first nine months of 2015, and for all vehicles the average is now 148PS, up from 126PS a decade ago and just 98PS 20 years ago. Company cars understandably have higher average power outputs than those bought by private consumers but the thirst for more power is universal and Dudenhöffer adds that ‘it is almost certain that the psychological barrier of 150PS per new car will be exceeded in 2017’.

As even the emissions scandal and incentives for greener cars are not arresting the trend for ever-more powerful cars in Germany, these new findings will add further weight to the hotly-debated proposal by the Green party for a ban on all fossil-fuelled cars from 2030. However, this news should also lend support to positive initiatives such as the development of a fast-charging network in Europe and plans for every new home in Germany to have a charging point for EVs. With the financial benefits alone not enticing consumers to purchase EVs, initiatives such these are crucial in weaning consumers off their taste for horsepower and, ultimately, fossil fuels.

Also in News & Insights

UPDATE: News & Insights have moved to the Autovista Group website

March 31, 2017

Our regular automotive industry News & Insights are no longer being published on the Autovista Group Market Reports website.

Instead, you can now find the latest updates at our central Autovista Group website, home to our pan-European brands including Autovista, Eurotax, Glass's and Schwacke.

To stay up to date with rapidly changing market trends, we recommend signing up to our free Autovista Group Daily Brief which delivers our daily news stories directly to your inbox.

You can still find our in depth market reports here on the Autovista Group Market Reports site. Keep checking back as we have an exciting new report due to be launched shortly!

PSA to boost UK presence in the event of a ‘hard Brexit'

March 08, 2017

UK sales flat despite upcoming road tax hike, diesel demand plummets

March 08, 2017

UK new car registrations fell annually by 0.3% in February to 83,115 units according to the SMMT, driven down by weaker demand from individuals and companies. More noticeable, however, was the 9.2% drop in demand for diesels compared to February 2016, a steeper drop than the decline in Germany...